№1, 2018

Marketing of Innovations
A. Kosenko, R. Poberezhnyi, M. Pantelieiev, N. Poberezhna
Methodical approach to define external environment friendliness level of enterprise development (language - english)
15 - 26
I. Novikova, V. Martyniuk, A. Bediukh, O. Kharina
Academic capitalism: development trends in Ukraine and European practice (language - english)
27 - 44
Innovations in Marketing
V.V. Bozhkova, О.V. Ptashchenko, L.Yu. Saher, L.O. Syhyda
Transformation of marketing communications tools in the context of globalization (language - ukrainian)
73 - 82
L.K. Hlinenko, Y.A.Daynovskyy
State-of art and prospects of development of Ukrainian electronic commerce (language - ukrainian)
83 - 102
Je.V. Krykavskyy, N.Je. Kuzo, N.S. Kosar
Product packing: marketing contra ecology (language - ukrainian)
103 - 117
M.A. Oklander, T.O. Oklander, O.I. Yashkina
Marketing research trends: online panels and online communities (language - ukrainian)
118 - 129
Yu.Ye. Petrunya, T.O. Pasichnyk
Impact of modern technologies on logistics and supply chain management (language - ukrainian)
130 - 139
Kh.M. Bespalyuk, N.I. Horbal, O.V. Denysyuk
Psychological factors in the formation of pricing tactics (language - ukrainian)
140 - 151
Innovative Management
O. Maslak, N. Grishko, K. Vorobiova, O. Hlazunova
The optimization of the management mechanism of the intellectual capital of Ukraine (language - english)
169 - 183
V. Smachylo, V. Khalina, Y. Kylnytska
Development of the social entrepreneurship in Ukraine as an innovative form of the business (language - english)
235 - 246
L. Smoliy, A. Revutska, I. Novak
Influence of innovation factor in economic dynamics in Europe (language - english)
247 - 258
Problems of Management of Innovative Development
272 - 283
284 - 294
O.V. Prokopenko, R. Kornatowski
Features of modern strategic market-oriented activity of enterprises (language - ukrainian)
295 - 303
P. Budinský, M. Bezvoda
Innovative approach to the management of credit risk (language - english)
327 - 337
M. Butkus, A. Maciulyte-Sniukiene, K. Matuzeviciute, V. Davidaviciene
Society’s attitudes towards impact of immigration: case of EU countries (language - english)
338 - 352
Ecological Marketing and Management
371 - 381
382 - 390
I.Ye. Yarova, N.V. Mishenina, T.I. Pizniak
Space analysis of reproduction of the forest potential: ecological and economic aspect (language - ukrainian)
406 - 418
A. Shevyakova, N. Perova, M. Asanova, S. Polevoy
Marketing aspects of the pseudo-leisure consumption and the quality of life: a case study from Kazakhstan (language - english)
419 - 438