№3, 2014

Marketing of Innovations
11 - 20
Innovations in Marketing
A.S. Teletov, N.N. Haityna, T.V. Kirichenko
Peculiarities of point-of-sale advertising in the retail sphere (language - ukrainian)
29 - 47
48 - 54
Yu.M. Melnyk, D.V. Fomenko
Future development of focus group method in marketing system (language - english)
55 - 61
M.N. Ivannikova
Marketing management of customers loyalty (language - ukrainian)
62 - 72
Innovative Management
A.I. Jakovlev, L.S. Larka
The tools of rational product range support (language - ukrainian)
80 - 89
Problems of Management of Innovative Development
121 - 129
130 - 141
142 - 153
O.V. Kornukh
Economic and innovative development of corporation (language - ukrainian)
154 - 164
Ecological Marketing and Management
176 - 186
197 - 205