Conceptual bases of formation of the system of management of innovation development potential of an enterprise on the principles of marketing

Authors:
T.A. Vasilieva, S.V. Leonov, Ya.M. Krivich
Pages:
160 - 171
Language:
Ukrainian
Cite as:


Annotation

Theoretical and methodological principles of a systematic approach during managing the potential of innovation development are developed in the article. Theoretical framework of structural and logical construction of the complex system of management of the potential of innovation development of enterprises is formalized.


Keywords
system, properties, principles, innovative potential, management of innovative potential


Links
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